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Zero to one book pdf free download
Zero to one book pdf free download





Yet there are many organisations and CEOs who set ‘zero’ goals for their organisations in the management of risk.

zero to one book pdf free download

Scientists can’t get to absolute zero (Zero Kelvin -273.15 degrees). There is no void and any effort to try and measure zero is affected by the efforts to measure it. This is despite the fact that the word ‘zero’ dominates our culture, giving its name to everything from drinks, motorbikes and shops. The absolute of ‘zero’ is actually not possible. There is no sense in total risk aversion or risk elimination. This book is an extension of the previous book Risk Makes Sense: Human Judgement and Risk.

zero to one book pdf free download

Some organisations even reward employees for meeting ‘zero’ goals and thereby ‘prime’ workers to hide, deny and under-report harm. In the midst of human reality there are proponents claiming that ‘all accidents are preventable’ and advocating ‘zero harm’. We have hospitals, morgues and cemeteries that remind us that human life is not only finite but that suffering and risk test your attitude to learning. No amount of denial of human fallibility makes it so.

zero to one book pdf free download

In a perfect world things don’t go bump and wheels don’t fall off, humans don’t make mistakes and people don’t suffer – but we don’t live in a perfect world.







Zero to one book pdf free download